Health Literacy Portfolio
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Summer Youth Employment Program
- Writing
- Design
- Forms
- Reaching consumers with low literacy skills
Friendly Form for Teens
This proposed activity sheet for an Illinois youth employment program targets teens. It is upbeat, colorful and simple to use. It replaces a traditional black and white form with many fill-in-the-blanks and little white space. -
Keeping Kids Healthy Brochure
- Writing
- Design
- Reaching consumers with low literacy skills
Brochure: Keeping Kids Healthy
This brochure about well child checkups targets parents, explaining the importance and process of checkups. The brochure uses few words to keep it understandable, and shows happy, healthy children to evoke parents' trust. -
Center for Health Literacy Brochure
- Writing
- Design
Brochure: Center for Health Literacy
The Center for Health Literacy brochure describes our services, including writing, design, translation, education and field testing. -
Flood Hazard Booklet for the EPA
- Writing
- Design
- Illustration
- Translation
- Reaching consumers with low literacy skills
EPA Booklet About Flood Hazards
After Hurricane Katrina, the EPA asked us to write, illustrate and produce booklets and posters in English, Spanish and Vietnamese about air quality hazards after a flood. Meticulous, accurate illustrations allowed us to explain difficult concepts with few words. -
EPA Poster
- Writing
- Design
- Illustration
- Translation
- Reaching consumers with low literacy skills
EPA Poster
This EPA poster clearly and simply illustrates the air-quality hazards of flood cleanup. -
Georgia Families Sign
- Writing
- Design
- Reaching consumers with low literacy skills
Georgia Families Subway Sign
To promote a new Medicaid enrollment project in Georgia, we created an outdoor advertising campaign using signs such as this one on buses, subways and bus shelters. -
Louisiana Medicaid Form
- Writing
- Design
- Reaching consumers with low literacy skills
Louisiana Medicaid Form
Right after Hurricane Katrina, we worked with Louisiana Medicaid to create enrollment materials such as this form about emergency medical coverage. -
Pennsylvania Plan Chart
- Writing
- Design
- Reaching consumers with low literacy skills
Pennsylvania Enrollment Service Chart
Many state health care enrollment programs use charts to compare health plans. This chart for Pennsylvania’s Medicaid managed care population is user friendly and easy to read. -
Healthy Connections Kids
- Writing
- Design
- Targeted marketing
- Reaching consumers with low literacy skills
Information Card: South Carolina Healthy Connections Kids
We created this card for South Carolina Medicaid to target families of school-age children. School nurses passed out the cards to elementary school children throughout South Carolina. -
Pregnancy and Medicaid
- Writing
- Design
- Targeted marketing
- Reaching consumers with low literacy skills
Proposed Card: Pregnant Women Who Receive Medicaid
Here is a brochure specifically for pregnant women and new moms who receive Medicaid in South Carolina. It encourages them to join a health plan to get prenatal care and health care for their babies. -
Website design - British Columbia
- Web design
- Writing
Proposed Website Home Page
This website home page targeting young-adult British Columbia residents is colorful and inviting, yet presents many complicated options simply. -
Website blog
- Web design
- Writing
- Reaching consumers with low literacy skills
Blog: South Carolina Enrollment Website
We implemented social media in one of our enrollment broker projects by creating blogs like this one, plus a Facebook account and a Twitter feed to help reach young mothers who receive Medicaid. -
Website home page
- Web design
- Writing
- Reaching consumers with low literacy skills
Georgia Families Home Page
The home page for our Georgia enrollment project is friendly, inviting and easy to read.